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The quality label On the way to PlanetProof continues to grow. The area of land managed by dairy farmers who meet the sustainability criteria of On the way to PlanetProof increased by 3% in 2021 compared to 2020. The number of poultry farmers increased by 24% in 2021. Earlier, SMK announced the ongoing growth for plant products with the quality label.

SMK publishes the certification scheme On the way to PlanetProof Chain of Custody version CoC.1. The Boards of Experts Animal and Plant Products finalized the criteria after evaluation of the existing criteria and a public hearing. The certification scheme is valid from January 1st 2022.

This week, the certificate of the Global Ecolabelling Network (GEN) was awarded to SMK for the quality label On the way to PlanetProof. With this, GEN recognizes the label as a reliable type 1 ecolabel. SMK, the administrator and developer of the label, can now work together with other ecolabels worldwide to make a greater impact on sustainability.

As of January 1st, 2021, SMK will publish the revised certification scheme On the way to PlanetProof Plant products, which is valid for all of Europe.

On the way to PlanetProof for plant products is added to the Sustainability Map, the international comparison site for sustainable quality labels and standards. Sustainability Map shows how a product with On the way PlanetProof certification scores on various aspects. Sustainability Map is independent and offers information about various international quality labels and standards like LEAF, GLOBALG.A.P. and EU Organic Farming.

Soil fertility is one of the main themes of the quality mark On the way to PlanetProof. Within this theme, it is required to realise a positive organic matter balance (OM balance). An organic matter balance shows the amount of organic matter supply required to compensate for the decomposition of soil organic matter.